Thank you for visiting the HBO Asia site. Your privacy is important to us. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used at this site.
By interacting with us, submitting information to us, or requesting/signing up for any of our products, programs and/or services, you agree and consent to Home Box Office (Singapore) Pte Ltd and its related companies (collectively referred to herein as "HBO Asia", "us", "we" or "our") collecting, using, processing, transferring, disclosing and sharing amongst ourselves your Personal Data, and disclosing such Personal Data to our authorised service providers and relevant third parties in the manner set forth in this Policy.
This Policy supplements but does not supersede nor replace any other consents you may have previously provided to HBO Asia in respect of your Personal Data, and your consents herein are additional to any rights which we may have at law to collect, use or disclose your Personal Data.
In this Policy, "Personal Data" refers to any personally identifiable data, whether true, or not, about an individual who can be identified (a) from such data, or (b) from such data and/or other information to which we have or are likely to have access, including data in our records which may be updated from time to time.
Examples of such Personal Data you may provide to us include (depending on the nature of your interaction with us) your name, identification/passport number, mailing address, email address, telephone number(s), network data, age, information about your interests in and use of various products, programs and/or services and any other information relating to any individuals which you have provided us in any forms you may have submitted to us, or via other forms of interaction with you.
Collection of Personal Data
At our site, we collect Personal Data in the following ways:
(a) when you enter contests, vote in polls or otherwise express an opinion;
(b) when you subscribe to, and/or request to be included in, an email or other mailing list, including without limitation for marketing and promotional information and/or materials;
(c) when you request that we contact you;
(d) when you respond to our promotions, initiatives or to any request for additional Personal Data;
(e) when you are contacted by, and respond to, our sales and marketing representatives; and
(f) when you submit your Personal Data to us for any other reasons.
If you provide us with any Personal Data relating to a third party (e.g. information of your spouse, children, parents, and/or employees), by submitting such information to us, you represent to us that you have obtained the consent of the third party to provide us with their Personal Data for the respective purposes.
You should ensure that all Personal Data submitted to us is complete, accurate, true and correct. Failure on your part to do so may result in our inability to provide you with the products, programs and/or services you have requested.
Use, Processing, Transfer and Disclosure of Personal Data
We may use or share the information collected from you among each other, and with our vendors, affiliates, partners and distributors, including, without limitation to fulfill your requests for our products, programs and/or services, to respond to your inquiries about our offerings, and to offer you other products, programs and/or services that we believe may be of interest to you, and/or in relation to any marketing and/or promotional activities with respect to our products, programs and/or services.
We sometimes use or share this information among each other, and with our vendors, affiliates, partners and distributors, to communicate with you, such as to notify you when you have won one of our contests or when we make changes to our subscriber agreements, to conduct a survey, poll or research, to fulfill a request by you for marketing and promotional information and/or materials about us and/or our products, programs and/or services, or to contact you about your account with us.
The information we collect in connection with our online community (including the internet and/or social media platforms) is used to provide an interactive experience, facilitate participation in this online community and, from time to time, offer you products, programs and/or services.
We may also use third party vendors to perform certain services, such as hosting the site, fulfilling your requests for products, programs and/or services, designing and/or operating the site’s features, tracking the site's activities and analytics, and enabling us to send you special offers or performing other administrative services. These vendors may be provided with access to certain information, including, without limitation, user information, Device Identifiers (defined below) and Personal Data, to carry out the services they are performing. Third party analytics service providers may be used for purposes such as to evaluate and provide us with information about the site and viewing of our site and content thereon. These vendors may set and access their own Tracking Technologies on your Device (as each term is defined below) and they may otherwise collect or have access to information about you. Please recognize that we and/or our authorized third party vendors may store this information, and may share this information with other parties as necessary to process your transactions and provide you access to the site and/or certain resources thereof. This information may also be used for internal review and analysis of the site, the customer service process, and user comments.
The information that we collect may sometimes be used to improve the design and content of our site and to enable us to personalize your HBOAsia.com experience. This information may also be used to analyze site and device usage and traffic in the aggregate, as well as to offer you products, programs, and/or services. Such information may also be shared in the aggregate to enable partners, prospective partners, affiliates or third parties (such as market research companies, movie studios, content owners, cable and satellite companies, etc.) to analyze site traffic, such as how often a particular page was visited.
On occasion, your information may be combined with additional records (such as information from affiliated companies, partners, operators, or outside vendors, and publicly available information, including on social media sites). The combined information may be used for purposes such as to market products, features, or services that may be of interest to you, for research and analytics purposes, and to assist in providing, personalizing and improving the site and other offerings.
In the event of a sale of assets or change in ownership, such information may be transferred to a successor, assign or any person or entity that acquires ownership or control of the business or the site via any means.
Agents and contractors of HBO Asia who have access to Personal Data for purposes of data processing are required to protect this information in a manner that is consistent with this Policy by, for example, not using the information for any purpose other than to carry out the services they are performing for HBO Asia.
Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot assure you that Personal Data that we collect will never be disclosed in a manner that is inconsistent with this Policy.
Finally, we will not use or transfer Personal Data provided to us in ways unrelated to the ones described above without also providing you with an opportunity to opt out of these unrelated uses.
Collection of Information by Third-Party Sites and Sponsors
Our site may contain links to other sites whose information practices may be different than ours. Visitors should consult the other sites' privacy notices as we have no control over information that is submitted to, or collected by, these third parties.
Our site sometimes may offer content (e.g. contests or promotions) that is sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain Personal Data that visitors voluntarily submit to participate in the site activity. HBO Asia has no control over these parties' use of this information.
On or as part of the site, third party ad servers may present or serve advertisements, provide us with data collection, reporting, ad response measurement, and site analytics, and assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit, or set their own cookies. They may also collect information concerning your online activities over time and across different websites. The information they may collect includes the other sites you have visited or applications that you have downloaded to your mobile device, and other information about you or your device in order to help analyze and serve anonymous targeted advertising on the site and elsewhere.
Cookies and Usage Information Collected as You Access and Use the Site
A Device Identifier is an identifier that is automatically assigned to your Device used to access the site, and your Device is identified by its Device Identifier. We may access and use Device Identifiers that have already been associated with your Device.
We may use various new and hereafter developed technologies to collect Device Identifiers, Usage Information and Demographic Information about you ("Tracking Technologies"). A few of the methods that may be used to collect Usage Information include, without limitation, the following (and subsequent technology and methods hereafter developed):
Cookies are data files placed on a Device when it is used to visit the site. Cookies may be used for many purposes, including, without limitation, remembering you and your preferences and tracking your visits to and activities in connection with the site. The site also may use locally stored objects to provide certain content, such as video clips, or animation. Most cookies may be disabled or removed or blocked using tools and settings on commercial browsers. However, some cookies, such as Adobe Flash cookies or HTML5 cookies, may not be disabled through your browser. Please be aware that if you disable or remove cookies some parts of our site may not work and that when you revisit our site, your ability to limit cookies is subject to your browser settings and limitations. Cookies, by themselves, do not tell us your e-mail address or other Personal Data unless you choose to provide this information to us by, for example, registering at our site. However, once you choose to furnish the site with Personal Data, this information may be linked to the data stored in the cookie.
Web beacons are small strings of code that provide a method for delivering a graphic image on a web page for the purpose of transferring data, such as: the IP address of the computer that downloaded the page on which the web beacon appears, the URL (Uniform Resource Locator) of the page on which the web beacon appears, the time the page containing the web beacon was viewed, the types of browser that fetched the web beacon, the identification number of any cookie on the computer previously placed by that server, or whether an email has been opened. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. The site may use web beacons for a number of purposes, including, without limitation, to count visitors to the site, to monitor how users navigate the site, to count how many e-mails that were sent were actually opened or to count how many particular articles or links were actually viewed.
We use Usage Information to understand site and device usage and to improve the content and offerings on our site.
Our Commitment to Security
We have put in place appropriate procedures to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online.
How to Contact Us - Withdrawal of Consent, Access and Correction of your Personal Data
(a) have any questions or concerns about your Personal Data and/or this Policy;
(b) would like to withdraw your consent to any use of your Personal Data as set out in this Policy; or
(c) would like to obtain access and make corrections to your Personal Data records, you may contact our Data Protection Officer at:
Data Protection Officer
Home Box Office (Singapore) Pte Ltd
151 Lorong Chuan
#04-05 New Tech Park
Please note that if your Personal Data has been provided to us by a third party (e.g. a referrer), you should contact that organisation or individual to make such queries, complaints, and access and correction requests to HBO Asia on your behalf.
If you withdraw your consent to any or all use of your Personal Data, depending on the nature of your request, HBO Asia may not be in a position to continue to provide our products, programs and/or services to you.
If any provision of the Policy proves to be invalid or unenforceable, it shall not affect the validity of the other provisions of the Policy which shall remain in full force and effect.
Governing Law and Dispute Resolution
Please note that your Personal Data, and other data collected by us may be used, shared, processed and stored in Singapore, the United States and/or in other countries. The handling and use of such information will be subject to the terms of this Policy.
Updates to Policy
HBO Asia reserves the right, at its discretion, to update, change, modify, add, or remove portions of this Policy at any time, in accordance with future developments, industry trends and/or any changes in legal or regulatory requirements. You should check our website www.hboasia.com periodically for any updates/changes. Your continued use of our site following the posting of updates/changes to this Policy will mean that you accept the same.
In the event of any conflicting interpretations between any translated version of this Policy and the English version, the English version shall prevail. The English version of the Policy can be found at /Cinemax/en-hk/about/privacy.